Technology
Helbrede Healthcare
Digitizing the pharma trade counter for bulk B2B ordering

Industry
Pharmaceutical distribution
Timeline
Services
Web design, Development
The challenge
The trade this replaces runs on phone calls, PDF price lists and haggling; the site had to make role-based net rates, GST invoicing and franchise territory rights feel as fast and trustworthy as picking up the phone, for buyers used to doing exactly that.
What we did
The approach.
Price by role, transparently
Distributors, stockists, chemists and doctors each see their own net trade rate on the same catalogue instead of a single public price with hidden discounts.
Show live demand, not a static catalogue
A map of bookings across India and a running order feed signal that the platform is already moving product, which matters for trade buyers evaluating a new channel.
Bundle the trade tools
Margin, GST and ROI calculators plus a business-starter toolkit turn the site into a sales aid a distributor can use, not just an order form.
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